Amen. We stepped away from using “THE CLOUD” last year, except where we had to, limiting that phrase to only where it was applicable to a specific service we are integrating into our product. It was a good lesson in not hopping on the buzzword bandwagon just to seem hip.
For those who wanted cloudwashing to just go away, 2014 wasn’t a very good year. But that won’t keep CIOs and other techies from hoping the practice — in which vendors and others append the term “cloud” to almost anything, whether it’s relevant or not — will die in the coming year, as CIO Journal (paywall) pointed out in its year-in-review opus.
The problem with the term “cloud computing” is that it has been stretched, molded and tortured to mean almost anything and has been applied to cover decades-old hosted solutions. As a result it means too many things to too many people to actually mean anything at all. “It gives non-IT people something to say and feel like they know what they’re talking about,” Shawn Wiora, CIO of Creative Solutions in Healthcare, told the journal.
Cloud was the only term that showed up both the CIO Journal’s list and Gigaom’s Jeff Roberts’…
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